Monday, October 01, 2012

30secondTHOUGHTS: Silence of Love

Ad Title: SILENCE OF LOVE
Ad Agency: Ogilvy & Mather Thailand
Client: Thai Insurance

This is just one of the reasons why I love Thai commercials. Ogilvy & Mather Thailand's "Silence of Love" for Thai Insurance portrays a father's unconditional love for his daughter in a movie-like execution placed with haunting honesty. The scenes are riveting, with both audio and visual elements driving the audience into a roller coaster of both human and universal emotions. It is, thus, brilliant in its honesty.

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